In this issue

Through the ups and downs, Adobe has your back!

There is a lot of “what’s the future look like now?” in the business community. But research has consistently shown that companies who take the lead during a crisis (and continue their marketing efforts) emerge the strongest when the disruption ends.

To that end, this newsletter is dedicated to informing and empowering your team to both navigate these times and come out better than ever. Take advantage of powerful content from Adobe Summit, a video case study from Under Armour, new advances from Adobe Experience Manager innovation, and more.

Now, more than ever, the time is right to solidify your customers’ digital experience and strengthen your brand for future success!

Enjoy!
What business continuity means in uncertain times
Key takeaways from the first all-digital Adobe Summit
Check out these must-watch Experience Manager breakout sessions
Summit customer spotlight: Under Armour
Never miss an Experience Insider webinar
Public sector spotlight: The urgent need for digital enrollment
Look what’s new in Experience Manager Innovation
Build your Experience Manager skills live with the Adobe pros
Connect with the Adobe Experience Manager Community
Fast-track your Adobe expertise with Adobe Experience League

What business continuity means in uncertain times

This insightful blog offers a great overview of business continuity best practices during the constant uncertainty of these times. It includes tips for a wide variety of industries, including those sectors hardest hit by the crisis (retail, travel, financial services, and more)

Key takeaways from the first all-digital Adobe Summit

Adobe Summit 2020 was the first digital mega-conference of its kind, and the most exciting Summit yet! Here are some of the key takeaways:

Digital is more powerful than ever!
The 2020 Digital Economy Index report—based on terabytes of Adobe Analytics data—examines over one-trillion transactions and more than 100 million product sales from the world’s top online retailers. The results are eye opening, to the say the least, and represent a great basis for your future strategies.
Download report

People buy experiences, not products
But where do you start? This Adobe Experience League playbook offers you best practices, benchmark comparisons, and more—everything you need to turn customer experience management (CXM) theory into action.
Go to playbook

A strong CMO-CIO partnership is crucial to success
The digital businesses that thrive in any economic condition have one thing in common—a solid partnership between the CMO and CIO. When united, building phenomenal customer experiences at scale is fast and simple.
Learn about partnerships
Additional Experience Manager IT resources

Check out these must-watch Experience Manager breakout sessions

It was hard to choose our favorites, but here are some sessions we think you’ll really be interested in:
• Content Innovation Keynote: Featuring Aseem Chandra of Adobe, and Chris Hammond, Chief Digital Officer, Helly Hansen
• Adobe Experience Manager Sites: Top Innovations
• Content Strategy and Architecture
• Creating a More Inclusive Workflow for Designers Working with Adobe Experience Manager
• Content for Anywhere: Making Omnichannel Experiences a Reality with Ease
• Adobe Experience Manager as a Cloud Service: Top Innovations

Summit customer spotlight: Under Armour

Diginomica reports how this global performance brand uses Adobe Experience Manager as a Cloud Service to free up marketing resources for creative efforts. The reporter reviews Product Analyst Ben Snyder’s Summit session, and quotes his comments on containerized code deployments.

Never miss an Experience Insider webinar

Register for upcoming webinars to learn more about Experience Manager innovation and do live Q&A with Experience Manager specialists. The June webinar will showcase how digital forms power self-service at TD Ameritrade.
Register Now

Watch recordings of previous webinars here.

Public sector spotlight: The urgent need for digital enrollment

Due to the COVID-19 impact, many public sector agencies and business organizations now have an urgent need to conduct business through digital channels. Without digital enrollment capabilities, companies are unable to process complex forms and documents, especially those that require legally binding signatures and secure audit trails. This Summit session outlines the key benefits of digitally modernizing your forms and documents, including how you can easily achieve spectacular ROI.

Look what’s new in Experience Manager Innovation

Create and deliver great experiences even faster with innovations like new pre-built Core Components, the AEM Wireframe UI kit for Adobe XD that helps bridge the workflow between designers and developers, and more.

Get the details in our feature updates:

• Stay up to date with Experience Manager 6.5 Innovation!
New features are available via quarterly service packs on Experience Manager. Learn more

• Experience Manager as a Cloud Service innovation
Release notes are updated monthly

Build your Experience Manager skills live with the Adobe pros

This ongoing Skill Builder webinar series is designed to get you started on your journey with Experience Manager, or to brush up on your existing skills. Our product experts will walk you through the fundamentals of Experience Manager through multiple webinars, so you can hit the ground running and quickly get to value.

There are series for each application—Sites, Assets, Forms, and Experience Manager Cloud capabilities.
Check out series

Bonus developer series!
We are launching a brand-new series for developers, focused on a deeper dive into Experience Manager Sites’ headless hybrid capabilities.
Explore developer series

Connect with the Adobe Experience Manager Community

Ask questions to fellow learners and Experience Manager experts, browse threads, and share your tips and expertise.
Join the community

Fast-track your Adobe expertise with Adobe Experience League.

With any powerful set of tools, there is a lot to learn. That’s why we created Adobe Experience League. We’re here to help, so you can learn about the solutions you use on a daily basis at your own pace, with step-by-step recommendations, community, curated content, events, and more.