Volume 1, Issue 4 |  | Subscribe
Adobe Target Insider
Stay Optimized
In this edition, we help you relive some of the Adobe Summit in Las Vegas goodness while introducing a new opportunity to continue those valuable in-person connections with our team and your peers—the Adobe Insider Tour. Then read on to hear about our five finalists in the Adobe Experience Business Excellence awards who shared their personalization success stories of using Adobe Target.

As always, it’s been a pleasure learning about the incredible ideas our customers have for using Adobe Target to help their businesses succeed. It is truly inspiring.

Kevin Lindsay
Director of Product Marketing, Adobe Target
Adobe Target Going on the Road with the Adobe Insider Tour 2018
We are excited to announce that Adobe Target will join the Adobe Insider Tour to lead the Personalization Track, currently scheduled for Dallas, Atlanta, Los Angeles, Chicago, and New York City. Sign up and attend interactive sessions where you’ll meet other personalization professionals and discuss how to get big success with Adobe Target.

Sign up to attend ›
Start early on the 2019 ExBE Awards; nominate your story to feature at an Adobe Insider Tour city near you.
Attend Adobe Summit EMEA, Europe's biggest digital marketing event.
Join the webinar on May 31 to learn the tips & tricks for accelerating personalization.
Learn how National Bank of Canada used Adobe Target to decrease 30% cost per action.
Missed the ExBE Awards Session at the 2018 Adobe Summit NA? Here’s Your Recap
Every year we’re amazed by the complex and downright ingenious optimization activities that Adobe Target users come up with for our annual awards contest. Once again, this year our customers did not disappoint, submitting big revenue-generating, massive conversion-creating activities to our expanded ExBE awards contest.
Read ›
Introducing Adobe Experience League
Adobe Experience League is a new customer enablement program that provides guided learning to help customers get the most out of their Adobe Experience Cloud investment. Join now for the training materials, one-to-one support from experts, as well as the ability to connect with a thriving community of fellow professionals.
Join now ›
Transfusing Your Adobe Target Personalization with Its Lifeblood — Data
Without data about your visitors, you go back to the one-size-fits all days of digital marketing. With Adobe Target and Adobe Experience Cloud, there’s no reason to stay in those dark days. In this article, learn all the types of data you can bring into (and push out of) Adobe Target for personalization, and how to do it.
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Adobe Target Enhances Optimization Performance at Scale with Leading Program Management Tools from MiaProva
So your program is growing. It’s scaling faster and reaching further than you ever dreamed. Your next big challenge? Program managing that success. If you missed the Personalization Thursday webinar in March, read this article to learn about Mia Prova, a comprehensive yet intuitive tool for expertly wrangling your optimization and personalization program.
Read ›
Tips & Tricks: View the Data Collected from Your Site with Adobe Experience Cloud Debugger
This free tool shows any variable values or parameters captured from your site, so you can check and troubleshoot your implementation more easily. Download Adobe Experience Cloud Debugger. Want more tips & tricks? Watch the recording for the Adobe Summit Session: S402 Top Optimization Hacks you can do with Adobe Target.
Watch the recording ›
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